For any lover of movies, they most likely have seen a production John Textor worked on, but never actually realized it. His name does not float around the same way as the top actors or even directors do, but this does not mean he has any less of a hand in making some of the top productions in the world. In fact, many of the more popular pictures that have hit the big screen in the last decade have come under the direct watchful eye of John Textor and, since working and managing the special effects of these different movies, he has also become an executive producer on several major motion pictures, including 2013’s Ender’s Game.
John Textor did not simply start as a person in the entertainment industry. In fact, after his Bachelor of Arts degree in economics from Wesleyan University, he founded the company Wyndcrest Holdings a decade later. This worked as an equity firm out of the state of Florida, and while it did touch a bit upon the entertainment field, it focused primarily on the Internet and telecommunications. However, two years later John Textor became the direct of The Parent Company and BabyUniverse, both of which are Internet retailers for children’s clothing, toys and other products. None of these really have a strong tie into the entertainment business, but he continued to move forward as, by 2006, he became the chairman and CEO of Digital Domain.
Digital Domain and its parent company, Digital Domain Media Group, provide visual effects for some of the largest productions in the entire world. In fact, some of the different visual effect movies John Textor directly worked on includes Tron: Legacy, Priates of the Caribbean: At World’s End and the original Transformers movie. However, it was his work that brought him the Academy Award for creating a fully digital human that proved extremely believable in The Curious Case of Benjamin Button.
He took this creativity on producing a digital, yet believable human, to product several holograms of former celebrities and to make them appear as if they are truly life like and dancing on stage. He created the Tupac Shakur rap and dancing hologram for the Coachella Valley Music Festival in 2012, and then the Michael Jackson hologram for the 2014 Billboard Music Awards. Now, he is also working on several other celebrities to have these holograms work for in the near future.